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Context

Believing in every child’s potential is essential so they can develop themselves. That is why we need to ensure that every child has the right to quality education. This is how “Lost in education” emerges, a UNICEF project to fight educational poverty in Italy. Children are the transforming actors of the program by becoming “bridges” between schools, families and local community actors, so as to create educational communities.

The brief

The agency Plan ADV contacted us to make an explainer animation video of the
multi-regional program “Lost in education” of Unicef Italia.

How did we get there?

We design hand drawn illustrations and use vivid colours that remind us the school world. The video has an emotional and informal style because it is a social project targeting adults and young people.

Credits

Agency / Plan ADV
Creative Direction / TRES
Script / Lorenzo Landi
Illustration & Animation / TRES
Sound Design / Michelangelo Mellony